The Simple Facts

Retention - It is 5 times less expensive to retain customers than it is to acquire them.

Complaints - 90% of customers who are not happy will not voice their displeasure. They simply won't return

Advertising - Word-of-mouth advertising has the highest credibility of any other advertising.

Referral - One unhappy customer will tell 8-10 other people of their experience.

Resolution - 90% of the time if a complaint is resolved on the spot, the customer will continue to come back.

Service - Service-related issues are the number one reason for losing customers.

Benefits of Mystery Shopping

Accurate account - Gives a clear, unbiased snapshot of your customer's experience. A shopper may see something you haven't.

Incentives - Successful mystery shopping programs provide an excellent tool for incentives to team members to improve and maintain a high level of customer service.

Recognition - Identify your star team members and instill pride for a job well done.

Anonymity - With anonymous visits, all customers are treated like a mystery shopper because team members never know who the shopper is.

Competition - By shopping your competition you can accurately compare your performance against them and know how you measure up in the market place.

Compliance - Whether your stores are two miles apart or two states apart mystery shopping provides you the tools to measure your locations compliance to maintain uniformity.

Benefits of using Marketing Systems Unlimited

Professional shoppers - Your locations are evaluated by certified full and part time shoppers who are committed to provide accurate, detailed, timely data.

Reporting - Clients receive feedback about their locations within 48 hours or as requested.

Adjustments - Changes on the evaluation form or program specifications can be implemented to the shoppers within a timely manner.

Professional Consultants - Experienced staff to assist development and customization of your consumer insights program.